Date: Wednesday 18th August 2027
Time: 8:30 AM - 10:00 AM
Location: TBC, Salford
Cost:
£30 Non Member +VAT
Taking Your Business into New Markets – Where Should You Grow Next?
Event:
Taking Your Business into New Markets – Where Should You Grow Next?
Expanding into a new market can unlock significant growth, whether that means moving into the next city, reaching customers and clients elsewhere in the UK or taking the business internationally. But an opportunity that looks attractive from a distance does not always translate into demand, and expanding too quickly can consume time, money and management attention.
This event will explore how businesses can make more informed decisions about where to grow next. The conversation will cover assessing demand for your products, services or expertise, understanding a new market and its competitors, identifying potential customers and clients, building local relationships and deciding the most appropriate route into an area. It will also consider practical ways to test a market before making a significant commitment.
Attendees will gain a clearer framework for evaluating expansion opportunities and deciding where their business has the strongest potential to establish itself and grow.
About The Speakers
Claire-Marie Boggiano
STRIDE Facilitator & Leadership Coach
Claire-Marie is a Chartered Engineer holding an MBA from Manchester Business School. Claire-Marie is a guest lecturer in Change Management and Entrepreneurship at Manchester Business School. She is the alumni lead for MBS Women Leading in Business group and regularly hosts the Institute of Directors Women’s Forum in the North West. Claire-Marie is a committee member of the IoD Manchester and has recently commenced working with EEF The Manufacturing Organisation to raise the profile of Women in Engineering. Claire-Marie is an expert in Change Management for many years and delivers the Day 3 workshop of the STRIDE programme – Oakridge’s 6 month leadership programme for female middle management development. Her workshop focuses on the managing business aspect. This is the final element of the programme and supports women attending to learn more about how they can impact their organisation, bring others with them and to become a role model for others. Claire-Marie is a member of the Manchester City Council International Women’s Day Steering Group. To any challenge Claire-Marie brings energy, focus and action. Her core skills include “breaking eggs”, “building gladiators” and “making connections”. Claire-Marie believes organisations and teams succeed by working with the imagination and talents of their people.